The 9 Vectors

A complete model of a business.

Nine vectors, 37 Sub-Vectors and 571 themes. First published in two books in 2011 and 2012, and now the reference framework that ships inside TheGreyMatter.ai.

The nine vectors

01Market
04Strategy
07Expectations
02People
05Operations
08Governance
03Finance
06Execution
09Entity

Assets

Market, People, Finance — what the business has to work with.

Processes

Strategy, Operations, Execution — how the business turns those assets into results.

Structures

Expectations, Governance, Entity — the frame the business runs inside.

Read down the columns. At the center of the grid sits Operations — the point where every vector meets, and the point the (i)Sage symbol lights in orange.

9
Vectors
37
Sub-Vectors
571
Themes

In software

From the page to the platform.

The 9 Vectors is the ontology inside TheGreyMatter.ai — the business context layer for agentic AI. A causal knowledge graph built on the framework sits beneath 20 applications and 32 agentic AI agents spanning diligence, integration, exit readiness, forecasting, risk, organization design, succession and board reporting.

A fine-tuned domain model classifies against the 9 Vectors ontology at 96.5% accuracy, against 66.5% for frontier models. Operators, sponsors and advisors bring their own frameworks and build their own context layer on top.

Visit TheGreyMatter.ai →

Protected

The 9 Vectors schema is protected by copyright through its published books; the method is protected by U.S. Patent 9,489,419 B2. Intellectual property →

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